We met Jennifer Rieker at the first 2013 Lagostudio workshop. And this year she was the winner of the Lagostudio ‘Young Contest’. We were working on children’s rooms and asked the Lagostudio creatives to design some wallpaper for kids. Jennifer’s design, 3Dots Wallpaper, came in first. It is simple and amazing, just as design for children should be.
Hi Jennifer. How did you come up with the idea of 3Dots Wallpaper? Tell us more about the concept.
First I tried to remember the wallpaper that I had in my room when I was a child. It was completely white. But it had a kind of relief structure made of small dots. So to me as a child it was not only a white wall, I was discovering silhouettes like animals, people or objects in the random structure. Secondly I was inspired by an article I read about the fact that we tend to see faces in everything. The basic elements we need to recognize a face are two dots aligned horizontally over a nose or a mouth. This lead to the idea of the 3Dots wallpaper.
It’s a dotted pattern, in which you can find different animals by spotting the 3 black dots, which make the faces. So to adults it may be just a random pattern, but to children it can be a forest full of animals.
Which aspects should be taken into account when designing for children?
Just ask them or ask yourself and remember what you liked or disliked when you where a child. Don’t take it too serious, design should make you smile.
Are there some needs that the designers or the companies do not have yet understood?
Design for children should be also adorable for adults. The best example would be a design that you want to have in your office or living room as well as in the kids room.
An essential fot the kids’ room?
A hide-away. A place in the room, that feels like your own tree house or cave. A place where you can hide, read or play, alone or with a friend.
How was your room when you were a child?
It was only 9m2, that’s why I had a loft bed. Underneath it was a space to hide or play with friends. The wallpaper was white, with a dotted relief and I had a wooden seagull hanging from the ceiling.