After entering the German market last year through our participation in IMM Cologne, we are bringing LAGO design to Germany in 2014 as well. For this year’s stand, we chose a fresh, design-oriented approach with a special focus on the interior. We will be in Hall 3.2 – E009 D008, in the ‘Pure Edition’ area, where the central theme is interior design with a focus on the living area and bathroom.
We wanted our stand to be open and participatory, just like our design, and so we put a big Wildwood table right in the middle of it. Around this table, we built an alternation of solids and voids, alternating walls and spaces and leaving the two spaces corresponding to the table ends open. The result is a light, airy space and an invitation to take a seat at the long table to share projects and ideas.
The invitation to social activity is reinforced by our decision to include a 36e8 island kitchen with a Wildwood counter, which will be the site of ‘show cooking’ events throughout the fair. The kitchen is paired with a N.O.W. pantry in shiny almond glass with exposed Miele appliances.
On both sides of the central table, you can see and try out Lago products, like the suspended Et Voilà wardrobe, the Air sofa, the Slide bookshelf paired with a Slide carpet, the Morgana chest of drawers, the Air bookshelf, 36e8 storage with a Wildwood front, a colourful N.O.W. wardrobe and the patchwork Huggy armchair. Completing the settings are the Rooms, Curtains and Luci e Ombre wallpapers developed with Jannelli&Volpi and wall finishes designed with Oikos.
The bedroom area was designed externally though an installation that transforms the Slide flooring into a headboard for the Fluttua bed.
Naturally, after the recent release of our first Bathroom catalogue, we couldn’t leave out the bathroom: the Depth washbasin in Wildwood is complemented by 36e8 Slimtech panelling in fango (mud), designed with Lea Ceramiche.
Last but not least, something new: in addition to Filodolce by Giovanni Casellato, the LAGO Object collection has expanded to include ‘vita-nova’ by Giovanni Scafuro, a series of objects that were originally something else: cups, cookie jars and sugar bowls, where a piece of silverware acts as a handle or old decorated plates become jewellery or objects for the home.
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